Yann Ilunga champions the 'organic reach' way of generating leads. Perfect for small business owners who want to build trust but also make an income! Stop just creating content and start making content that really connects to you, your value, your sales and your audience. You can build organic reach and avoid paying out for ads - but you need to have a plan.
If you are a small business owner you need to be visible - but you don't have a marketing department and big budget. Freelance editor and writer Stacey Meadwell brings decades of media experience to this conversation - full of visibility tips based on showing up rather than spending out.
Are you a quiet business owner? Are you a quiet individual? How do you make connections and get noticed in non-ego driven ways? Gordon Fong is a community and connecting individual - and he is quiet. How did he step from the back to the front to be seen in a non-ego kind of way? NB: The Cocktail Demo is at trishalewis.com show notes
Is your business plan holding you back? Starting your own business is messy and has to include evolving, making mistakes and learning. A neat business plan can actually do more harm than good. Rebecca Wilson is a hands-on business consultant and brilliant reviewer of business books.
Arno Ilgner - author of 'the Rock Warrior's Way' - delves into the 'Warrior Mindset' - what is it, how can we use it in our business or personal life - wherever there is challenge - that's everywhere. Get off the 'self-worth rollercoaster' and find balance.
Jules White is all about learning to love selling by embracing uniqueness and community. Author of 'Live it Love it Sell it' and a Dragons Den slayer - but mainly a really delightful human being. Having recently set up a quirky new membership site and grown a popular free Facebook group - she has much wisdom to share.
Want to build a brilliant network on LinkedIn and do it in a non-salesy relationship building way? Whether you are a newbie or more experienced you will get motivation, basic tips and some laughter from this conversation with the wonderful LinkedIn trainer Sarah Clay - who likes to demystify and simplify LinkedIn.
What is the value of the content you create? How do you ensure the blogs, posts and articles you produce have a value to both you and the consumer - your audience. My guest Sonja is the co-author of 'The Valuable Content Marketing' and her mantra is 'Help, don’t sell. Show, don’t tell. Talk don’t yell'. She is warm and real and shares her knowledge generously - listen up.
The power of storytelling - yes - but is your identity woven from the stories told through the ages? Listen to Heather Smith of Story File and be inspired by the idea of having a chat over coffee with someone 100 years from now
What holds you back from being you on social media? How do you express opinion without offending? How do you deal with the naysayers? Stella Da Silva and Trisha Lewis have walked the walk - and share the inside story.