Do you need to spend hours defining your ideal client avatar and do you even need a niche? If you are frustrated with client avatar templates and want an approach that feels aligned with you rather than than a business template - you will be inspired by this fresh perspective on niche marketing from brand storyteller Stefano Capacchione.
Di Jones has cracked the power of storytelling on LinkedIn with her still and moving images. She is a photographer and LinkedIn mentor. Listen to her business owner story - full of learning and inner critic bashing positivity.
Best selling author of 'The 20% Rule', Catherine Gladwyn has down-to-earth and empowering perspectives on 'niches' and 'charging' and 'boundaries'! She has overcome health challenges by making her business work for her and helping others to do so too. You will listen, learn and probably laugh during this 'full of tips' episode.
Trusted business advisor Susannah Brade-Waring understands just how complex and crucial being motivated is to us as humans - and us in business. We delve beyond Maslow and climb 9 layers of a motivational pyramid. Are you missing any out to your detriment? Listen and learn.
Passionate PA Kate Chastey leads with her heart - and in this episode that come over loud and clear. You will hear how she simply didn't feel employable - and finally followed her heart and instinct to go freelance. You will be reminded of the key ingredient of security and flourishing - trusting in who you are. An insight into what a very human kind of franchise feels like too,
How to write using a process that leads to your reader being engaged. From a blog or profile to a book - learn from freelance copy and content writer - and teacher - Ben Masters. At least two simple but powerful processes shared by Ben - and a load of motivating insights on written content creation.
Gill Donnell MBE is passionate about women believing in themselves and not playing small. After a 30 year career with the police - very male dominated when she started off - Gill dedicated herself to championing successful women in business. Success meaning different things to us all of course. As Gill says, success is a state of mind. You don't need to be aggressive to be assertive. An episode full of real gritty story and an empowering message delivered in a down to earth way.
Professional declutterer Elizabeth McPherson shares the psychological benefits of decluttering for personal and business growth - real tips. It isn't just about bagging old stuff up and taking it to the tip! The action of decluttering needs preparation - and that includes the psychological. There is a holistic benefit in the act of preparing and doing. It is certainly more than tidy wardrobes and desks - it is a state of mind and a journey. It is about baggage - the mind baggage. It is about evolving. It's about checking in on our values and purpose.
You have considered delegating and heard the term ‘Virtual Assistant’ - but what to delegate? How to avoid control anxiety! These and other questions explored with highly experienced VA Syma Brown of CoastalVAs. No more mystery or panic - straightforward advice and step by step actions in this episode. Plus - a cracking tip on sorting that pesky inbox.
Lucy Mowatt knows her social media - she has been on her personal journey and now helps others with content and strategy. She knows how time-consuming it is and how easily you get sucked into going off in directions that abandon the essential 'you' part of the equation. Why are you posting, who for - are you chasing or engaging? As a blogger, Lucy also reminds us that we don't own the platforms - we do own our blog and website. Organic authority.